
Peer Effect delivers transformative founder coaching exclusively with James Johnson, helping ambitious leaders scale from £1M to £10M+. James combines strategic support with personal development, drawing from his own founder experience and unique frameworks (No Excuses and Success Engine). His approach helps founders build high-performing teams, make confident decisions, and create thriving businesses without burnout. Through founder coaching, business advisory, and management programs, we provide guidance at critical scaling stages.
5.0
2 reviews
Remento was in a typical early-stage startup phase. We were moving really quickly, shipping a lot of stuff to get feedback as fast as possible. We were highly iterative and experimental in our approach, but needed to evolve as the business grew. James helped us navigate the journey of pivoting our product into something that truly resonated with our users' needs. As a result, we built a more sustainable approach that aligned better with our mission of helping families preserve their most precious memories. Since working with James, the trajectory of our company has very much changed for the better. As a founder, the job can feel lonely, but having James as a coach has made the journey much less lonely. He provides the feedback I need to do my job in the way that I want, and has helped me find confidence in the direction we're taking.
Jun 2025
Founder & CEO, Remento
I was experiencing moments of anxiety as a CEO. I faced complex issues that needed clear navigation, but struggled to find the clarity I needed. James was transformational for me and my business. He shared thought-provoking insights that reshaped how I approach both challenges and opportunities. As a founder himself, he gets it. He doesn't just help on the business side but also with the personal challenges behind the scenes. James has helped clarify complex issues for me and helped me work through those moments of anxiety. His combination of brutal honesty and support has helped me and my team make meaningful progress. Both as a coach and a brilliant role model, his wisdom has been invaluable. He really could change your life too!
May 2025
CEO, Magic AI
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